By: Hannah Waitt moonROK Editor-in-Chief Back in January, SM Entertainment founder Lee Soo Man pulled a Steve Jobs...
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Earlier this summer SM Entertainment announced that they would be hosting their very own EDM festival, Spectrum, in Seoul....
By: Laura Beaty Contributing MoonROK Editorialist 8 years, 2 months, 7 days. Walking up to Verizon Theatre on...
By: Katie Evans moonROK Feature Editorialist Two years ago, a video of an arena of fans singing along...
Last year, SM Entertainment debuted an original hologram musical at their COEX Artium starring various members of the SM family, including EXO‘s...
It has just been announced that R&B singer Lisa is making her first comeback in more than 3 years....
By: Katie Evans moonROK Editorialist Halfway through the year, SM Entertainment is still feeling the aftershocks of 2014’s scandals....
By Hannah Waitt moonROK Founder and Editor-in-chief When I saw the teaser image showing that Jonghyun’s album would...
SM Entertainment will premiere the world’s first ever hologram musical next week. Entitled “School OZ,” the musical will have...
In anticipation of their 3rd Japanese album “I’m Your Boy,” SHINee releases a teaser for their title track “Downtown Baby.” The...